UCS, University of Caxias do Sul

This advertisement campaign for an university entrance exam was a milestone for UCS. The contrast of quality in the way as they use to advert changed drastically.

What have I done in this integrated campaign? ART DIRECTION + DESIGN + PHOTO MANIPULATION.

"Knowledge, the route to the freedom. - Attitude for knowledge." - Campaign for university entrance exam from UCS. — "Knowledge, the route to the freedom. - Attitude for knowledge." - Campaign for university entrance exam from UCS.

"Knowledge and attitude, my favourite soundtrack . - Attitude for knowledge." - Campaign for university entrance exam from UCS. — "Knowledge and attitude, my favourite soundtrack . - Attitude for knowledge." - Campaign for university entrance exam from UCS.

"The best cool move is to have attitude. - Attitude for knowledge." - Campaign for university entrance exam from UCS. — "The best cool move is to have attitude. - Attitude for knowledge." - Campaign for university entrance exam from UCS.